Jared Cazel
Full Stack Software Engineer
Crafting clean UIs for seamless UXs

Senior Software Engineer

• Developed the MVP of a B2C platform at an early-stage startup, leading a team of developers under tight deadlines to secure $1.5 million in seed funding, underscoring my capability to drive projects from concept to funding.
• Built a custom file uploader using Redux and Ajax with AWS Cognito authentication, quadrupling user-generated content and streamlining the submission of newsmaker contact info.
• Crafted an enhanced onboarding process integrating referral codes and targeting new client segments, greatly increasing the user base to over 3000. Adapted legacy React code with localStorage and JWT for secure, efficient sign-ins, significantly boosting user engagement.
• Optimized React app web performance, achieving a reduction in page load time to under 2 seconds through lazy loading, image optimization, and enhanced query speeds.
• Built CI/CD pipelines for syntax error detection, linting, and Jest testing, securing "bug-free" deployments and streamlined delivery processes.
• Owned frontend development by modernizing the monolithic codebase with ES6 JavaScript and React functional components, cutting development time and boosting maintainability.
• Achieved a 100 SEO score in Lighthouse by fixing failed HTTP status codes, optimizing link crawlability, and using semantic HTML, boosting website visibility and accessibility.
• Optimized frontend responsiveness by focusing on API design with the backend team and using React Query for efficient data fetching and caching, reducing query times and minimizing network traffic.

Software Engineer

• Owned and enhanced an e-commerce platform, processing thousands in weekly orders via WooCommerce, ensuring seamless transactions and revenue growth through effective subscription and purchase integrations.
• Achieved a 99.99% uptime by migrating the company's server infrastructure to WP Engine, which enhanced system reliability and ensured scalability, positioning the platform for seamless growth.
• Streamlined the customer journey by reducing the number of clicks required for purchase and implementing user feedback, which decreased bounce rates by 15% and increased memberships by 12% monthly, enhancing overall user experience and engagement.
• Collaborated on a 5-year strategic plan, projecting over 200% revenue growth, and facilitated a reorganization to streamline team efficiency, laying the foundation for sustainable expansion and improved operational workflow.
• Implemented SEO best practices, leading to higher and more consistent website rankings on Google. This effort resulted in a total of nearly 30,000 clicks and over 1 million impressions within 28 days, significantly increasing visibility and user engagement.